April, 2017

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first hire

4 Things You Must Do Before Making Your First Hire

Congratulations! Business is going great and it is now time to move beyond being a one-person-show and hire your first employee. While this means learning a whole new aspect to operating your business, if does not have to be difficult. Further, if your goal is to grow, the good newsRead More

Ask Dr Deborah(2)

Ask Dr. Deborah | Dreaming of a Better Future

Dear Dr. Deborah, I grew up with little expectations for my future. After high school I got a job working as a waiter and have been living paycheck to paycheck ever since. My job is okay, but my passion lies in fashion design. A friend of mine recently told meRead More

Obstacles

Success is About Overcoming Obstacles

Every successful business owner has had to overcome obstacles to get to where they are today. Obstacles force us to work harder, be stronger, and act smarter in order to reach our goals. In the end, success is much sweeter, not just because we reached our goal, but because weRead More

Shop Small

Why It’s Important To Shop Small

According to the SBA, there are over 28 million small businesses in America, and those businesses make up 54% of all sales in the U.S. What does this mean? It means that in order to have a healthy economy, we need to shop small. Each year thousands of individuals startRead More

National Small Business Week

Celebrating National Small Business Week

The first week of May is National Small Business Week, a period dedicated to honoring the impact small businesses have in our communities and across the country. As one of those businesses being honored, this is the perfect opportunity to celebrate your success and build some buzz within your targetRead More

office worker

3 Signs it’s Time to Hire an Office Worker

How can you tell when it’s time to hire an assistant or office worker for your small business? Making this choice can be a big challenge for many small business owners, especially self-employed individuals who are used to doing everything on their own. As sales increase and your business attractsRead More

Ask Dr Deborah(2)

Ask Dr. Deborah | Lost in Marketing

Dear Dr. Deborah, I’m getting ready to start my own business and am about half way through my business plan. However, I’ve hit a wall with my marketing strategy. I don’t have any experience here and I have no idea where I should start. Do you have any advice forRead More

success journal

Why Every Entrepreneur Needs a Success Journal

No matter what you do for business, or how large or how small you are, as a business owner you want to keep a success journal. This is a place where you take the time to make note of everything you view that day that is worth celebrating. While youRead More

branding

The Why Behind Successful Branding

Branding is one of the most important aspects to successful marketing. A brand not only conveys what a business offers, but also – and even more importantly today – what the business stands for. Today, people are more interested in what a business stands for versus simply what it offers.Read More

fresh ideas

4 Ways to Plant Fresh Ideas in Your Business

In celebration of spring, here are some fun and fresh ideas for sprucing up your business. Just as you might break out the trowels, gloves, and seeds for planting that new garden, you can also leverage tools to plant seeds for business growth! After all, both require careful planning, anRead More